The sports betting site Bwin develops new technologies. Eventually the customer will be able to build his Bwin to measure and interact with friends on Facebook and Twitter.

Bwin takes up Web 2.0

Bwin is one of the biggest bookmakers in Europe it is no secret to anyone. The Austrian online betting site undertakes for the moment computing tests. The user could set a Bwin to measure. In particular the objective of Bwin is to give the customer the feeling to enter in a real casino. In addition the customer will no longer be isolated but rather in connection with multiple friends. Bwin wants first of all meet the demands of the customer, therefore the implantation of these tools is held in testing phase in some European countries as a first step.

Bwin sets up the « Shoutbox »

The main application is called « Shoutbox ». It will allow the installation of “instant messaging, friend’s lists, alerts and indications f presence”. The goal is to propose an interaction between the clients of Bwin, including via Twitter and Facebook. The 20 million users of Bwin could be connected, compare their bets and their performances. These possibilities also concern Bwin Poker, which would benefit from such applications.